Turn Your Future Trade Fairs into a
Measurable Growth Channel
A consultative webinar for industrial OEMs on cutting costs, standardizing storytelling, and converting booth engagement into pipeline without shipping physical machines.
Event Details
Date: 4 Feb 2026
Time: 15:00 CET
Format: 45-50 min live session + Q&A
Language: English
Access: Free (Registration required)
What you’ll learn
Where ROI leaks happen
and how leading exhibitors fix them fast (cost, consistency, measurement).
How to make your booth digital-first:
Replace a physical product with an interactive demo, add analytics, lead capture mechanisms, and lift qualified meetings.
How to reuse assets after the show
so your launch continues to generate pipeline for sales, distributors, training, and web.
Inside the session
Who should attend
- Marketing Managers
- Sales Enablement leaders
- Product Marketing / BU Marketing
- Product Managers
Focused on Industrial machinery & automation planning 2026 fairs.
Event Details
Date: 4 Feb 2026
Time: 15:00 CET
Format: 45-50 min live session + Q&A
Language: English
Access: Free (Registration required)
Speakers
Take-home resources
Every attendee receives a complete ROI toolkit after the session.
Trade-Fair ROI Guide
Detailed manual for Industrial OEMs.
Self-Assessment Tool
Exclusive spreadsheet for your team.
Webinar Recording
Full session access to share internally.